Strengthening the theoretical knowledge in practice
On March 22, 2019, in the framework of the “Interactive Marketing” subject, the third year students visited Bonilat Company organized by Ilona Aleksanyan, lecturer at the Department of Management, Doctor of Economic Sciences.
The main purpose of the visit was to strengthen the knowledge gained in the course, in practice, by the example of the organization.
As a result of the visit, the participants got acquainted with the activities of the organization, the product line, the production director, who presented the production process in detail, introduced the marketing strategy. The students asked a variety of questions concerning the company and the production.
